I actually first saw this on John Battalle's Searchblog, which led me to Boing Boing.Well, I guess there's no such thing as bad publicity!!!
Pizza joint gives staff t-shirts with the text of 1-star Yelp reviews
At San Francisco's Pizzeria Delfina, they know how to own their pain. Rather than wringing their hands over Internet sourpusses who give them one-star Yelp ratings, they've printed up tees with excerpts from the most scathing reviews ("This place sucks") and given them to the staff to wear.
The Yelp Tee: Almost More Brilliant Than Pizzeria Delfina's Pizza (via Consumerist)Instead of simply bitching about Yelp, they've made Yelp their bitch and taken quotes from one-star reviews posted on Yelp about the pizzeria and made them into T-shirts for their staff to wear. (They also have one that simply says, "This place sucks," a quote from yet another typically eloquent and insightful Yelp review.)
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